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About Barbie
Launching as the original girl empowerment brand in 1959, Barbie started as a revolutionary idea—a doll that inspired girls to explore
their limitless potential.
Today, Barbie continues to empower self-discovery that unlocks a world of possibilities for tomorrow.
Through Barbie, kids can imagine all the things they can become and develop important social skills. With over 250 dream careers
and her mission, The Barbie Dream Gap Project, she champions gender equality and shows girls you can be anything. Now, the most
diverse doll line, Barbie represents a brighter future where all kids feel included.